Foresight Williams Technology EIS Fund invests £1.5 million into enterprise collaboration and VR/AR software company Masters of Pie

27 Jan 2020

Foresight Group , a leading independent infrastructure and private equity investment manager, and Williams Advanced Engineering are pleased to announce a £1.5 million investment into enterprise collaboration and virtual reality (“VR”) /augmented reality (“AR”) software company Masters of Pie Ltd. The Foresight Williams Technology EIS Fund (“the Fund”) led the round, which included Robert Bosch Venture Capital, and follow-on funding from existing investor Downing Ventures.

The Masters of Pie technology allows VR and AR to be more efficiently used by professionals working in immersive design, production, review and training, across multiple enterprise verticals. Masters of Pie was founded by Karl Maddix, CEO, and Matt Ratcliffe, Chief Product Officer, with a vision to build a collaboration platform to pull together these emerging technologies to bring a wide range of efficiencies to data-heavy applications.

The Company has developed ‘Radical’, a software add-in which can plug into existing software packages to add secure collaborative functionality for data-heavy 3D files. Radical is already in use by more than 250 global engineering leaders across numerous sectors including aerospace, aviation, defence, automotive, consumer goods and manufacturing. The next generation of the technology is already live and in use by major organisations via its global channel partner, Siemens NX.

The Fund’s investment will enable the Company to continue to develop Radical for application in more industries and expand on its commercial partnership channels, accelerating product innovation and improving its software monetisation across multiple channels.

Commenting on the investment, Chris Wiles, Senior Investment Manager at Foresight, said: “We are delighted to support Masters of Pie in the next stage of its ambitious growth strategy. We continue to be impressed by Karl and Matt’s vision of real-time collaboration with data-heavy 3D files and are excited by the value-add expertise which the Fund can provide to help Masters of Pie deliver on this vision.”

Matthew Burke, Head of Technology Ventures, Williams Advanced Engineering, added: “Our engineering design and manufacturing teams work on complex programmes with customers and suppliers across multiple locations and are acutely aware of the challenges of remote collaboration. We are therefore delighted to support the growth of Masters of Pie and its Radical 2D/3D collaboration platform which has the potential to transform the engineering workflow process.”

Karl Maddix, CEO and Co-Founder, Masters of Pie, said: “The backing of Foresight and Williams Advanced Engineering, along with participation of RBVC, brings financial acumen and world-renowned expertise in engineering design and manufacturing to Masters of Pie as we continue to expand the use of Radical. The team is delighted that an engineering pioneer like WAE has given us its backing – we are looking forward to working closely with its team going forward.”